Design & People identify how design can intervene to make a contribution to the ongoing efforts to improve the lives of people disadvantaged by war, disability, and political and environmental conditions. We unite and encourage graphic, industrial and architectural designers to use their experience and skills towards social and humanitarian projects. Mission: Design For People In Need.
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Design In Action
Team Design & People
Design & People consists of graphic, industrial and architectural designers from different parts of the world working voluntarily for non-profit organisations and people's movements. We also encourage creative professionals to use their experience and skills towards social and humanitarian projects.
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Sethu Das: Graduated from the MS University, Baroda with a Fine Arts Degree and went to Srinagar for a casual visit — and accidentally reached Dharamshala, the seat of the Tibetan Government-in-exile. There he was moved by the stories of Chinese atrocities in Tibet related to him by Tibetan political prisoners. He founded the Friends of Tibet (India) in 1999 with one member. Within years, the organisation (www.friendsoftibet.org) turned into a people's movement with thousands of members worldwide. Among other things, Sethu has the rare distinction of dropping out from the Industrial Design Centre of Indian Institute of Technology (IIT), where thousands of designers try desperately each year to get in. He has worked with The Economic Times, a business newspaper and Netscribes India, a knowledge-consulting firm.
In the year 2003, Sethu Das co-founded Design & People with the slogan — 'Design For People In Need'. Today Design & People is a global network of graphic and industrial designers, writers and architects working towards social and humanitarian projects in India. He devotes his time and energy advocating the 'Open Design philosophy' of Design & People and campaigning for various causes in which he believes. He is the Executive Director of World Tibet Day Foundation. From being a graphic designer, to starting a socially-conscious design movement, Sethu is a man of varied tastes and talents. You won't however find him enjoying a bottle of Coca-Cola!
Email: sethu.das@designandpeople.org Web:
Creative Resistance
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Suku Dass: He is an architect holding a BArch degree from the TKM College of Engineering, Kerala, India. Presently he is the Chief Architect of SukuDass Architects, Cochin — a firm responsible for some of the major landmarks in Kerala since its establishment in 1998. In the year 2003, Sethu Das co-founded Design & People with the slogan — 'Design For People In Need'. Today Design & People is a global network of graphic and industrial designers, writers and architects working towards social and humanitarian projects in India. He is also a Friends of Tibet Campaigner. He is a very good cartoonist, like his illustrious father, Yesudasan. He'll build your house and make you laugh at the same time. It's a great combination. According to Suku "work is more of a search than an expression; it is an evolutionary process through art and architecture." He also feels that "he is in a learning process that he missed in the architectural education."
Email: suku.dass@designandpeople.org Web:
www.sukudassarchitects.com
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Niranjan Das Sharma: An architect who hesitates to build — because to build some thing is to destroy some thing — should it be always like that? This is the dilemma Niranjan is trying to figure out. Graduating from TKM College of Engineering Quilon in 1997, Niranjan did a Postgraduate Diploma course in Traditional Architecture of Kerala later. Before starting on his own, he worked with Architect Gerard D'Cunha in Goa, Prof Eugine Pandala at Quilon, Architect Jacob George and Architect Ramesh Tharakan at Cochin. He now heads an Architecture firm 'The Design Tree', which he established in 2000, taking on projects ranging from residences to institutions. The Design Tree also volunteers for organisations in designing and executing housing projects for lesser-privileged people.
Email: niranjan.sharma@designandpeople.org
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Bina Nayak: A graduate of Sir JJ Institute of Applied Art, Bina has over 13 yrs experience of selling her soul to big fat multinational advertising agencies in Bombay, Madras and Bangalore. She has since given up selling out to just one agency at a time and now sells out piecemeal to several agencies at any given time — as a freelance Creative Consultant. Born and brought up in Bombay, she is now settled in Goa where she does odd jobs for a living — from writing editorials in newspapers to organising Rock shows to curating photography exhibitions to actually doing some advertising design. Bina has won a Clio Bronze and was a finalist at the London International Awards (LIA) and Cannes Advertising Festival. In her dark, shady past, she has done the advertising for the Coca-Cola Company and its various registered Indian trademarks — namely Thums-Up and Limca. But Design & People has been kind enough to give her a chance to redeem herself. She has a 10-yr-old daughter — Niharika, and a 3-month-old-kitten — Kitty.
Email: bina.nayak@designandpeople.org Web: www.binanayak.com
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"This is the duty of our generation as we enter the 21st century — solidarity with the weak, the persecuted, the lonely, the sick, and those in despair. It is expressed by the desire to give a noble and humanising meaning to a community in which all members will define themselves not by their own identity but by that of others."
Elie Wiesel
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Design & People E: support@designandpeople.org W: www.designandpeople.org
